After over a year of research and preparation, we are thrilled to announce our bold new brand and logo!
Our rebranding team included, among others, two next-generation partners, Ben Armour and Ashley Brooks.In Ben 's words: "as a young partner at Sullivan, I was concerned that the market under-appreciated the firm's dynamism and sophistication. Our new brand raises awareness of the cutting-edge work Sullivan does and the areas in which we are market leaders."
Ashley adds "while the evolution of the firm's brand identity is noteworthy, we wanted a visual symbol that represents our culture of collaboration and pragmatic business solutions put forth for our clients."
Media coverage of the rebranding has been considerable, and includes an interview by American Lawyer with Managing Partner Joel Carpenter, in which he notes how the new brand and logo capture the firm's energy. That same article also discusses Sullivan's dynamic and record-breaking 2018, in which the firm's revenue grew by nearly 10%.
Full Sullivan press release can be found here.
Check out our new website at sullivanlaw.com.